Dutch Bros' 2026 holiday menu is available now at all of its 1,225-plus locations, while supplies last. The company announced the lineup on Nov. 1. It has two new drinks, Merry Magic and Sprinkle Cookie, two returning favorites, Hazelnut Truffle and Candy Cane, and the brand's first holiday-themed food item, the Holiday Sugar Cookie Cake Pop.
Murfreesboro has three Dutch Bros stands: 3255 Memorial Blvd., 1940 Old Fort Pkwy. and 3819 Franklin Road, per the Dutch Bros locator.
What are the new Dutch Bros holiday drinks?
Dutch Bros describes them this way:
- Merry Magic (new): a fruity blend of blackberry, peach and cherry topped with festive holiday candy. It comes as a blended or iced Rebel Energy Drink, a Myst Energy Refresher or a lemonade.
- Sprinkle Cookie (new): sugar cookie flavor finished with Soft Top and holly sprinkles, as a Freeze, iced latte or iced chai.
- Hazelnut Truffle (returning): hazelnut and chocolate milk with Soft Top and caramel drizzle, most often ordered as an iced or hot mocha or a mocha Freeze.
- Candy Cane (returning): peppermint and chocolate milk with Soft Top and candy cane sprinkles, as an iced or hot mocha, mocha Freeze, mocha cold brew or hot cocoa.
What is the Holiday Sugar Cookie Cake Pop?
It is a tree-shaped, sugar cookie-flavored cake pop coated in white chocolate with drizzle and sprinkles. Dutch Bros calls it its first themed food item for the holidays.
Are there holiday cups at Dutch Bros?
Yes. Dutch Bros says every drink comes in one of nine seasonal cups, including special editions for kids and pets, with designs such as presents, snowflakes and jingle bells.
Where are Dutch Bros locations in Murfreesboro and Smyrna?
The Dutch Bros locator lists three Murfreesboro stands, each with a drive-thru and a pickup window:
- 3255 Memorial Blvd., Murfreesboro, TN 37129
- 1940 Old Fort Pkwy., Murfreesboro, TN 37129
- 3819 Franklin Road, Murfreesboro, TN 37128
Smyrna has two more, at 540 Enon Springs Road East and 344 W. Sam Ridley Pkwy.
How long will the holiday menu last?
Dutch Bros has not given an end date. It says the drinks and cake pop are available while supplies last.
Comparing holiday drinks? See Starbucks Red Cup Day on Nov. 17, the Starbucks holiday menu, McDonald's holiday drinks and Krispy Kreme's holiday doughnuts and Sugar Cookie Latte. Local shops are in the coffee shops guide.
Frequently Asked Questions
When does the Dutch Bros holiday menu come out?
Dutch Bros announced it Nov. 1, 2026, and says it is available now at all locations while supplies last.
What is in the Dutch Bros Merry Magic?
Blackberry, peach and cherry topped with festive holiday candy. It can be ordered as a blended or iced Rebel, a Myst Energy Refresher or a lemonade.
Is the Candy Cane mocha back at Dutch Bros?
Yes. Candy Cane and Hazelnut Truffle are the two returning holiday drinks.
How many Dutch Bros are in Murfreesboro?
Three: 3255 Memorial Blvd., 1940 Old Fort Pkwy. and 3819 Franklin Road.
Does Dutch Bros have holiday food?
Yes. The Holiday Sugar Cookie Cake Pop is a tree-shaped cake pop coated in white chocolate.
Sources: Dutch Bros: Dutch Bros unwraps its most festive holiday lineup yet, Dutch Bros Murfreesboro locations, Dutch Bros Smyrna locations.
*Image courtesy of Dutch Bros.*